Just now, Adobe announced its collaboration with Google and Yahoo! to enhance the searchability of SWF content by helping their spiders playback SWFs in the Adobe Flash Player runtime. This is going to be a really big announcement for Flash Player and for the community.
Searchability of any dynamic technology is a difficult task because of the ever-changing nature of the content. By running SWFs through the runtime the spiders will have access to the content as it is seen by end-users. Google and Yahoo! Search can then take the text and link data and add the relevance back to the hosting page. The search partners are implementing the logic to navigate the application and can also choose how to make use of the data that is returned by Flash Player.
For Flash content producers, nothing has to be done to take advantage of SWF searchability. All SWF content will be accessible as it will be running through Flash Player. We do expect that the SEO community will start to generate best practices over time as it becomes clear what will cause content to be more useful to spiders.
All of this is going on now! Google is already in progress with spidering SWF content through the new system. Over the next weeks and months, you should see some pretty significant impact on the indicies as SWF content is made a first-class citizen for searchability. For more information, take a look at our official FAQ on the Adobe Developer Connection.
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What do you know about URLs? How should be a URL written in order to give backward links to a page and in order to be followed by the crawlers.
We are a company that creates flash components, and we have over 20,000 users, that have published over 100,000 sites using those components that actually ahve links and text labels that can be crawled.. if we would get links from all these websites, how will google identify them? is there any chance that this could be identified as spam? (please respond on email)
thanks
I’ve been using the Faust method developed by space150 for all my flash SEO needs. It is similar to XHTML, but works in all browsers. If the user doesn’t have the correct flash version or javascript, all the content is already organized into divs and display as alternate content. It works great for the iPhone and search engine crawlers since all the flash content is already in the page mocked up to standards.
Check it out:
http://blog.space150.com/2007/1/11/faust-flash-augmenting-standards
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The flash searchability is overrated, google will list each xml feed as its own page. Lame..
See http://ladg.wordpress.com/2008/07/03/swf-searchability-finally/
Cheers
Andreas
I like it
good article.
tüm tatil seçeneklerini, otel, tur, tatil köyü, oteller alternatiflerini bir arada ve karşılaştırmalı olarak bulunduran